Star photographer Bruce Weber’s short film “AINT’ NOTHIN’ LIKE THE REAL THING” kicked off Yves Saint Laurent’s men’s wear show in Paris, today. The black-and-white movie premiered on YouTube and Facebook simultaneously with the launch of the fashion show.
“If you don’t want to be nude, wear a suit,” was Bruce Weber’s message in this fascinating film with model Simon Nessman, Paolo Anchisi and Terron Wood.
Watch below YSL Fall Winter 2010/11 Fashion Show video.
American photographer and filmmaker Bruce Weber has been commissioned by Yves Saint Laurent’s Creative Director Stefano Pilati to shoot and direct a short film that will make its worldwide debut at the presentation of the YSL Collection Homme Fall Winter 2010-2011 on Friday, January 22nd, 2010 in Paris.
It will be screened before Pilati’s Yves Saint Laurent men’s wear show. Titled “Ain’t Nothing Like the Real Thing,” the seven-minute film features a band of models, including up-and-coming face Paolo Anchisi, exclusive to YSL. A trailer with behind-the-scenes views of the Weber film is slated to make its debut on Facebook and YouTube when the show starts. Video of the fashion show, and Weber’s film, will go on those sites, plus ysl.com, a few hours later.
“I wanted to be part of Pilati’s world.” – Bruce Weber
Nick Knight, Director of SHOWstudio.com, is among the world’s most influential and visionary photographers. As a fashion photographer, he has consistently challenged conventional notions of beauty and is fêted for his groundbreaking creative collaborations with leading designers including Yohji Yamamoto, John Galliano, Alexander McQueen. Advertising campaigns for the most prestigious clients such as Christian Dior, Lancôme, Swarovski, Levi Strauss, Calvin Klein or Yves Saint Laurent as well as award-winning editorial for W, British Vogue, Paris Vogue, Dazed & Confused, Another, Another Man and i-D magazines have consistently kept Knight at the vanguard of progressive image-making for the past three decades. His first book of photographs, Skinheads, was published in 1982. He has since produced Nicknight, a twelve year retrospective, and Flora, a series of flower pictures, both published by Schirmer Mosel. Knight’s work has been exhibited at international institutions such as the Victoria & Albert Museum, Saatchi Gallery, The Photographers Gallery and Hayward Gallery. He has also produced a permanent installation, Plant Power, for the Natural History Museum in London and was the first of Channel 4’s ‘Big 4′ 50-foot installations outside its London HQ in 2007. A long-standing commitment to experimenting with the latest technologies led to Knight launching his award-winning fashion and art broadcasting company SHOWstudio in 2000.