FASHION 156 | THE LONDON FASHION WEEK PREVIEW
     February 16, 2010

Shot by Ishay Botbol  and styled by Guy Hipwell, FASHION156 – The London Fashion Week Preview Issue’s grooming editorial features models: Alex Poots  [Next] and Fletcher Cowan [Premier Models]. Continue for more images after the jump!

___________CLICK HERE TO CONTINUE… WE HAVE MORE AFTER THE JUMP!___________


THE BEST OF LONDON FASHION WEEK SS2010
     October 7, 2009

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Katie Eary, Satyenkumar, Tim Soar, JW Anderson are some of the greattest collections at London Fashion Week. Fashion156.com has the  full show report of London Fashion Week.

Posted by admin - YVY on 07 October 2009 in PORTFOLIOS · Leave a Comment, Tags: , , , , ,  Post to Twitter
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F.L.27.09.09 // DAN THE SCOUT
     September 27, 2009

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>> FEATURED LINK VIA DAN THE SCOUT <<

Nazir Mazhar in the house

+ Nasir Mazhar on YVY

Posted by admin - YVY on 27 September 2009 in PORTFOLIOS · Leave a Comment, Tags: , , ,  Post to Twitter
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KATIE EARY SS 2010 + VIDEO PRESENTATION – AWESOME!!
     September 26, 2009

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25 year-old British designer Katie Eary has based her MA collection around the traditional shapes of formal menswear and ostentatious military wear worn for special occasions, giving it a contemporary twist by applying these pageantry details to more street-wear shapes.

Classic tailoring in menswear is her passion. Shape and silouhette her strength and so she incorporates this into contemporary tailoring using architectural methods of construction…

Below the video presentation directed by Loma Lavelle. Awesome!

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“Menswear is more fun to play with! I believe that men invented ‘feminism’ but disguised this word as dandy or fopp. We all have it in us to dress up, but in human nature it is always the males who are far more grandiose and beautiful than the female. Its just that since the Victorian era mens fashion became to a slave to ‘making things easier.’  How did we go from the beautifully tied cravat to a tie with elastic hidden under the collar?… From beautiful dinner/evening shirts to ‘non crease no need to iron ever again shirts’. Its like we are starting again and introducing more and more glamour and beauty into menswear, Hence why i consistently go for military looks as the uniform is such a stunning piece of work, and the higher ranking you are the more glamourous the uniform. It’s all so exciting, and I want to contribute…”

Posted by admin - YVY on 26 September 2009 in CAMPAIGNS, MODELS · Leave a Comment, Tags: , , , , ,  Post to Twitter
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JOSH BEECH FOR IOANNISDIMITROUSIS
     September 20, 2009

josh-beech-ioannisdimitriousisIoannis Dimitrousis is a London based fashion designer, who has been showing his collection at London Fashion Week for the past four seasons. His S/S 09 was already featured on YVY and now we bring his S/S 10 with Josh Beech above and Robbie Wadge below. Congratulations Ioannis!!

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> See the full collection at LARAPIXIE

Posted by admin - YVY on 20 September 2009 in MODELS · Leave a Comment, Tags: , , , , ,  Post to Twitter
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FASHION156: THE LONDON FASHION WEEK PREVIEW
     September 17, 2009

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Editorial: The London Fashion Week Preview // Online Magazine: FASHION156// Photographer: Cameron McNee // Fashion Director:  Guy Hipwell // Models: Joachim and Sid at Models1

> To see more of the clothing featured within this editorial from the new SS2010 collections, take a look at their fantastic video below.

Posted by admin - YVY on 17 September 2009 in FRESH · 1 Comment, Tags: , , , , , ,  Post to Twitter
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25 YEARS OF LONDON FASHION WEEK
     September 14, 2009

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25 years, 25 designers, 25 incredible pieces of artwork commissioned by ELLE and on display across the London Underground network. The posters include work from Matthew Williamson, Naomi Campbell, Antonio Berardi, Henry Holland, Rankin, Pat McGrath, Jasper Conran and Pringle and will be displayed on 83 sites in zone 1 of the London Underground between 11 and 25 September.

> See all the pieces HERE.




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